My Summer of Sanity with Erika Madden of

A refreshingly different online experience for business-inspired women who want to get serious about work-LIFE balance, quit the overwhelm, and start loving their brands again.





Spend the summer with fun friends (and me, Erika Madden of!) in the pursuit of living better so that we all can work better.

What does the My Summer Of Sanity experience look like?

The fun is in the details!

You’ll engage in vulnerable, inspirational, and smart discussions with other friendly + compassionate business-minded women about your goals, challenges, wins, failures, ahas, and everything in between. These conversations will take place in a private Slack community where I will be personally active, sharing my own raw struggles, #wisdomlearned as a domestic abuse survivor + entrepreneurial single mom of small children, and unflagging support.


To respect the introverts, busy moms, summer vacationers, and all the others with limited schedules, this Mastermind is special in that there will be no live calls or structured “hot seats.” Instead, I will stand by as the group facilitator, providing weekly discussion topics + challenges in Slack that will guide everyone toward fruitful conversations, sensible goal-making, and rejuvenating work and life choices.

One of the smartest, most efficient ways to grow your brand with way less stress is to have the support + feedback + experience of a coach. But as we all well know, hiring someone often costs thousands of $$$ a month for just ~ four meetings. With My Summer of Sanity, you’ll receive ongoing biz advice + website / social media / email critiques + resource sharing in our Slack community — from not just me, but ALSO from a wider group of your savvy and talented peers.


Tapping into the group’s collective wisdom will help us all to make better, more creative decisions for our brands, which in turn will reduce burnout, anxiety, and fear-induced business paralysis. I call that a win-win.

You’ll receive the popular 12 Days of Service customer service challenge I conducted this past winter, re-created into Service School: an overwhelm-free training only available right now to My Summer of Sanity members. You’ll get a simple lesson + efficacious “choose your own adventure” service-building activities each week for 12 weeks. By the end of the program, you’ll be the Queen of delightful customer service!


(Because the #1 priority of this group experience is to find + maintain our SANITY, there is no obligation for any member to consume this educational component. If you are feeling exhausted to the extreme, I will actually encourage you to set the materials aside for now. They will be forever-available for you to work through after summer is over — when you’re feeling refreshed + passionate about biz again!)

You’ll have the option to follow along with me as I undertake a three-month journey to transform my health + body. In my big plans to get strong + feel the best that I possibly can this year, group members will receive 1) the exercise plans I’ll personally be doing each week — all of which will be entirely free to access, require no special equipment, and take only 7-20 minutes, 2) the healthy and 100% delicious recipes I’m making — with vegan, gluten-free, picky eater, and “I’m on vacay, what do I do?!” ideas, 3) my own intensely personal progress updates + sweaty selfies 😉 , and 4) the health hacks that have helped me already lose ~ 15 lbs over the past year.


Whether you want to join in with me (which I hope you will!) or you just need some #funaccountability + new ideas for your own wellness plans, this aspect of the program will be a unique opportunity to step outside the “all biz, all the time” box and serve your WHOLE self. I’ll help you stay motivated with goal tracking worksheets + a fab health-related giveaway TBA once the program begins!

…to the next Olyvia Group Experience!


As a bonus to being an original VIP member of this summer’s group, you’ll receive 20% off the total price of the next “mastermind-hybrid” I hold around October/November of 2017. Boom.

Yessss. Tell me about payment options!

Participation in this insanity-free program is offered at two levels:

My Summer of Sanity: The Crew Level




This is the complete, group-oriented My Summer of Sanity experience as outlined above! You’ll make one down payment of $253 now to officially register + reserve your placement in the group, then pay just $140/month during June, July, and August.


via Gumroad

My Summer of Sanity: Mentor Level




This option is for those 4 people who want in on MSoS, plus reserve the opportunity for unlimited 1:1 email consults + PMs with me for three months. You’ll make an initial deposit of $653, then pay $580/month during June, July, August, and (post-program) in September.


via Gumroad

(So, am I a good fit for this?)

I’m convinced we’re going to have an “omg, why didn’t we do this SOONER?!” time together if you’re…

A kind, thoughtful communicator


(you might not always get your words right, but you value the dignity of others and are mindful about your tone + assumptions!)



Excited about showing up to engage regularly, energetically, and positively with others in the group



…BUT you’re also ready to make this summer one where you start getting offline to build memories, accomplish #lifedreams, volunteer, or just breathe


(in other words, you need + expect to make this summer one of better living and will retreat when necessary to accomplish that!)



Able to be transparent and vulnerable with the other members about what’s challenging you and/or where you experience weakness and fear



A person of integrity + humility + responsibility who puts forth an honest effort into chosen endeavors, doesn’t place unreasonable or unfair expectations on others, and faithfully follows through on your financial commitments



Respectful of others’ time, including my own


(aka: you can be clear + direct with group members about where + how you’d like help, plus you are joyfully supportive of the reality that while I’ll be in ‘n out of Slack — or, for +Mentors, available via email/PMs — most days, there will be periods where I’ll be off-grid camping with my family in order to enjoy a summer of sanity as well!)



An entrepreneurial or business-oriented woman


(due to the intimate and lady-specific nature of some conversations we’ll be holding, this particular program is regrettably not a good fit for men; it IS a good fit for any woman making money, whether from services, products, or passive blog monetization!)

I’m ready to join!

Make your deposit here:

My Summer of Sanity: The Crew Level




You’ll make one payment of $253 now, then pay just $140/month during June, July, and August.


via Gumroad

My Summer of Sanity: Mentor Level




You’ll make one payment of $653 now, then pay $580/month during June, July, August, and September.


via Gumroad

Extra FAQ


Monday, June 5, 2022



Friday, September 1, 2021

I’m going to be [on vacation/at a retreat/studying/___] for a few days/weeks during the summer — would I still be able to participate?


Absolutely. 🙂 This experience is designed to fit your life (and to encourage you to HAVE a life) — not add requirements and obligations to your summer! The more active you are, the more value you’ll receive and the more you’ll add value for the other members — but in no way are you aren’t expected to be posting in Slack every single day! I only encourage you to be with us as often as is realistic for your schedule. (Of course, my dream is that the group + its benefits will make you ridiculously eager to be there whenever possible!!)

What does “unlimited email consults and PMs” mean for the +Mentor option?


This is a great question! With this option, I’ll be working individually with those in MSoS who would like me to give much more in-depth, personalized advice regarding their biz/blog + be there for spur-of-the-moment “gut checks,” moral support, and “hey Erika, I just got this crazy comment, how should I respond?!” via Facebook or Twitter private messages. My normal online consulting rate is $140/hour (which translates to about two info-packed emails from me), but my +Mentor friends will have absolutely no limit on our communication for our three months together. I have never offered such intensive access for this price before — it’s an excellent value!


I feel that anyone who joins MSoS is going to be an amazing, profesh person that honors appropriate working boundaries, so I’ll just quickly note: “unlimited” does not mean that I’m available 24 hours a day/7 days a week, that I can hang out and chit chat the afternoon away, or that I will issue a response in 6.12 seconds. Deal? Deal. 🙂

Can you explain how payment works?


Yes! Your deposit here is applied toward your total balance and means that you are registered + have reserved a slot for My Summer of Sanity. To make program participation accessible to more people, the remaining amount is then billed out in smaller amounts from June - August (plus September if we’re working together at the +Mentor level).


Once the program begins in June, I will send you a PayPal link where you’ll be able to set up your monthly payments. If you’d rather pay your remaining balance all at once instead of over time, I’m happy to make special arrangements — just let me know after making your down payment and I’ll take care of it! My direct email is

When does registration close?


The final day to register is Thursday, June 1st, although do know that registration may shut down earlier than this to keep the group size small + cozy. The intention behind this is to help you form closer, more fulfilling connections, as well as to prevent anyone from “getting lost” in the crowd. If you’re enamored with the whole My Summer of Sanity experience, my recommendation is to consider joining sooner rather than later. 🙂

What is your cancellation/refund policy for My Summer Of Sanity?


Due to the exclusive nature of this particular program and the extremely limited number of slots available, the cancellation and deposit refund request window ends Sunday, May 28th. This is to ensure that, in the event of a cancellation, other interested women will still have the opportunity to take part in MSoS. Cancellations made after this date will not qualify for a deposit refund. Once the program begins, it’s expected that all registered members will complete their payment plan. If you have any concerns during MSoS, please reach out to me right away — I am passionate about providing a valuable + worthwhile experience for my customers + clients, and will happily work with you to make sure you’re 100% thrilled with our time together!


In the (unlikely) event that I am unable to place you in the group, be assured that you will receive a full refund of your down payment no later than Friday, June 9th!

Pssst. Have we met yet?

Hey HEY. If you’re new here, it’s definitely time for some #politeintros! 


My name is Erika, otherwise known around these parts as “Chief Olyvia” of I’m a consultant + writer + reputation stylist who has been working to make the world of online business a delightful place for the last 3 years. (Before that, I spent 10+ years as freelance graphic + web designer and blogger while having, raising, and herding my cats little humans.) 


I don’t have any Elsa powers, but if I did, I’d create a world completely devoid of insolent customer service, skeevy online marketing, and #bizoverwhelm. Until then, I enthusiastically do what I can to create content and experiences that help other hard-working but non-magical women grow helpful, honest, and life-friendly brands.





Erika Madden is the owner of Olyvia Media, an education and training company that helps women build credible, influential, and service-oriented businesses online. A Print Journalism graduate from the University of Montana, she has had over a decade of experience providing online customer service and social media marketing consulting for small businesses, working as a graphic & web designer, and developing blogs.


Erika has a penchant for annual road trips to Yellowstone National Park, rolling her own sushi (her breakfast of choice), and singing off-key to the Les Miserables soundtrack. She and her three spirited children make their home in the breathtaking Rocky Mountains of Montana in the United States.

My Summer of Sanity: The Crew Level

Join today!

$253 deposit


via Gumroad

My Summer of Sanity: Mentor Level

Join today!

$653 deposit


via Gumroad

Terms & Conditions

Updated May 10, 2022

Please read these Terms and Conditions (“Terms”, “Terms and Conditions”) carefully before using the website, accompanying Slack community, and private consulting services (the “Service”) operated by Olyvia Media, LLC (“us”, “we”, or “our”).


Your access to and use of the Service is conditioned upon your acceptance of and compliance with these Terms. These Terms apply to all visitors, users and others who wish to access or use the Service.


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Olyvia Media, LLC, its subsidiaries, affiliates, and its licensors do not warrant that a) the Service will function uninterrupted, secure or available at any particular time or location; b) any errors or defects will be corrected; c) the Service is free of viruses or other harmful components; or d) the results of using the Service will meet your requirements.


You also hereby accept all risks associated with your participation in the fitness exercises and recipes being shared, but not offered, by Olyvia Media, LLC. In consideration of using the services of Olyvia Media, LLC, you release and forever discharge Olyvia Media, LLC, their employees, including any other officers, agents or volunteers from any and all responsibility or liability from injuries or damages to your person or personal property resulting from or connected with my participation in any of the fitness exercises or recipes being shared by Olyvia Media, LLC — whether arising from the active or passive negligence of Olyvia Media, LLC or otherwise.


1. You acknowledge and fully understand that you may choose to engage in exercise and training activities that potentially involve the risk of serious injury, permanent disability or death. Other possible risks may include social and economic losses which might result not only from Olyvia Media, LLC’s own actions, inactions or negligence, but the actions, inactions or negligence of others, the condition of the private or public premises, or any equipment. Further, there may be other risks not known or not reasonably foreseeable at this time. You hereby assume full responsibility for all the foregoing risks, known and unknown, and accept responsibility for the damages following any injury, permanent disability or death.


2. You further acknowledge and understand that Olyvia Media, LLC, its other employees, agents, and/or volunteers are not licensed personal trainers, dietitians, or physicians and that any information or guidelines provided or shared by Olyvia Media, LLC, its other employees, agents, and/or volunteers carries no warranty of any kind, expressed or implied, including, but not limited to, warranties regarding safety or suitability for a particular purpose.


3. Olyvia Media, LLC and its other employees, agents, and/or volunteers will share principles that are helping Erika Madden alone achieve her personal fitness and dietary goals, but cannot guarantee that its products, workouts, and recipes will be safe, effective or suitable for everyone. For that reason, all such products, services, programs, techniques and materials embodied in such products and services, are offered without warranties or guarantees of any kind, expressed or implied, and Olyvia Media, LLC and its other employees, agents, and/or volunteers disclaim any liability, loss or damages that may result from their use.


4. You understand that a physician’s approval is highly recommended prior to participating in any fitness exercise program or instituting any dietary changes.




Some jurisdictions do not allow the exclusion of certain warranties or the exclusion or limitation of liability for consequential or incidental damages, so the limitations above may not apply to you.




These Terms shall be governed and construed in accordance with the laws of Montana, United States, without regard to its conflict of law provisions.


Our failure to enforce any right or provision of these Terms will not be considered a waiver of those rights. If any provision of these Terms is held to be invalid or unenforceable by a court, the remaining provisions of these Terms will remain in effect. These Terms constitute the entire agreement between us regarding our Service, and supersede and replace any prior agreements we might have had between us regarding the Service.




We reserve the right, at our sole discretion, to modify or replace these Terms at any time. If a revision is material we will provide at least 15 days notice prior to any new terms taking effect. What constitutes a material change will be determined at our sole discretion.


By continuing to access or use our Service after any revisions become effective, you agree to be bound by the revised terms. If you do not agree to the new terms, you are no longer authorized to use the Service.




If you have any questions about these Terms, please contact Erika Madden at