You might think you can't grow your Pinterest account. You may think you'll never know how to get more followers on Pinterest. You may think that Pinterest can't drive traffic to your website. You may think, my friend, that Pinterest is what they call "le giant waste of time."
If so, you and I -- we feel each other.
I've been using Pinterest for years with past blogs, but when I launched Olyvia.co, I honestly wasn't sure how well it would work for the brand.
I knew the platform worked like crazy pants for food recipes, DIY tutorials, quotes, and pretty product photos. But business, marketing, and blogging?
Let's just say I wasn't 100% convinced.
Despite my worries that Pinterest wouldn't be a major social media platform for my business, I went ahead and made a decision from the start to create "pinnable" images (more on that in points 6 & 7 below) for each and every blog post I published.
I had high (read: desperate) hopes that, somehow, it would pull through for me.
Ten months later? Pinterest accounts for 60% of social media referrals to my blog (Twitter comes in second at 20%), and is the top referrer overall with more than 30% of my total traffic coming to me from the image-oriented platform.
To say I have a love affair with the platform is a vast understatement. Me and Pinterest? We're like THAT.
But, I know not everyone sees the same results -- and I'd like to fix that. To help you learn how to get Pinterest followers, more repins, and -- ultimately -- more traffic to your site, I've created today's Ultimate Guide for you.
(Ooo, don't you like things that sound so fancy?)
There is a huge amount of info packed in this post (it may or may not...
We've always considered Pinterest a pretty reliable social network as far as what it takes to get our Pins seen, right?
If you have a good image, write a description with a few keywords + sprinkle of enthusiasm, and post it within a few hours of the mad after-dinner onslaught of your followers coming online while their hubbies turn on EveryNight Football, you're set.
Well, most of the time anyhow!
So, I suspect this is why the recent change in Pinterest's home feed is unsettling to a lot of people.
Oh don't think I haven't heard you grumbling on Twitter. :)
What happened is that -- in a nutshell -- Pinterest decided, "Hey, we think that when people spend time looking at their feed, they want to see the best Pins + the Pins that are most interesting to them! Not just the 62 Pins of beanie hats and miniature porcelain dogs one of their followers put up last night."
You have to admit. They had a point.
And that's why they switched up a whole bunch of things and called it something new: The Smart Feed.
Pinterest's announcement of it was, shall we say, a bit cerebral. (Still love you, Pinterest!) So in today's video I'll lay out the details for you in simple terms. Plus I'm going to show you exactly how you'll need to Pin going forward.
You'll also learn about Promoted Pins and how they can be an added boost to your blog -- and even build your email list! -- all for literally just a few cents.
(Hint: if most of your traffic comes from Pinterest, I think you're really going to lovvvve this part.)
The "official" Table of Contents:
#1 - The new Pinterest Smart Feed and how it affects who sees your pins
#2 - How you should start writing your Pinterest descriptions
#3 - What you need to stop doing with hashtags!
#4 - A full insider’s walkthrough on how to set up a Promoted Pin
... Read More